Maison Atia, a luxury faux fur brand, announced its partnership with KOIO, a shoe company created by two passionate sneaker heads, for the creation of a 100% vegan leather sneaker accented with signature faux fur. These limited edition platform sneakers are made in Italy and are available in their ephemeral Madison Avenue boutique and on the brand’s website.
Founded by Chloe Mendel and Gustave Maisonrouge, Maison Atia is transforming the faux fur market by translating the luxury touch of real fur to this new material. With foundations in design, quality and craftsmanship, Maison Atia mixes modern styling with traditional fur heritage techniques and works with skilled artisans to create inspirational products that look and feel glamorous.
Their ephemeral boutique, located at 833 Madison Avenue, is a two-story atelier decorated in bold colors and prints inspired by the label’s signature lining with antique home decor touches personally curated by the founders. Showcasing Maison Atia’s full range of styles including their new Fall/Winter 2019 collection as well as their Classic Collection, the boutique also carries exclusive colors and one-of-a-kind pieces. Beyond coats, Maison Atia offers an assortment of accessories including faux fur tote bags and pochettes, hats, scarves and slap bracelets. Coats retail from $850-$2,300 and accessories range from $90-$400.
Exclusive to the Madison Avenue boutique, shoppers can customize their faux fur coats with vintage patches sourced by Chloe and Gustave or bring in their own.
Maison Atia is also a supporter of PAWS Chicago, a leading no-kill shelter in North America. Each coat purchased provides lifesaving transportation for a homeless pet living in a high kill shelter to PAWS Chicago, where he or she is guaranteed life.
Maison Atia is available online and at their new boutique in NYC, located at 833 Madison Avenue. The Maison Atia and KOIO sneaker retails for $248.