Manhattan Skyline Management Corp. announced a new, long-term lease with Equinox, the global high performance lifestyle leader, to bring E by Equinox to the Upper East Side. This represents the first US-based standalone iteration of the E by Equinox brand.
The intimate townhouse-style club, known as E Madison Avenue, is located at 30 E 85th Street and consists of 14,000 square feet in total, with 142 feet of frontage on Madison Avenue. The storefront wraps the southwest corner with an additional 120 feet of frontage and a ground floor entrance on East 85th Street. Previously, the space was occupied by David Barton Gym. Joshua Roth, Vice President, Retail Leasing for Manhattan Skyline Management Corp., handled the deal for the landlord in-house.
“This is the ideal location for a high-end brand like Equinox, as it is situated within one of the most affluent zip codes in the country, just a stone’s throw away from Central Park, and among some of the finest retailers, cultural institutions, hotels, restaurants and private schools in the city,” said Roth. “The unmatched professionalism of the Equinox team and the uniqueness and quality of what they have created in this space made this deal very compelling for us as an owner.”
Now open, E Madison Avenue offers a highly personalized member experience featuring Equinox’s top tiers of personal training, curated nutrition and regeneration programs, private Pilates, signature group fitness classes and elevated design details. Masterful interiors have been brought to life by the Equinox design team in collaboration with award-winning partners Studio Munge. The club’s unique townhouse feel draws its influence from the surrounding Upper East Side neighborhood, characterized by its luxury residences, celebrated museums and sense of community.
Members can also expect additional bespoke amenities, including a laundry valet, a living room-style lounge to relax and refuel post-workout and spacious locker rooms featuring cult organic beauty brand, Grown Alchemist.