Newswire

Sales Launch at The Benny

77 Clarkson - Exterior Entry | Photo Credit: REAL New York

Sales launch at The Benny at 77 Clarkson Avenue, designed by the architecture firm ROART. Highlighting a contemporary urban lifestyle in the heart of Prospect Lefferts Gardens near Prospect Park, The Benny will be comprised of 44 units, including 35 one-bedrooms and 9 two-bedrooms.

 One and two bedrooms start at $550,000. REAL New York is handling sales and marketing.

Located on a tree-lined street among classic Brooklyn brownstones, this thoughtfully designed building is divided into three sections, each measuring the same width as the typical Brooklyn townhouse. The elevated center section creates a dynamic entryway for residents to enter a shared communal lobby, and for vehicles to access the building’s private ground-level parking garage. ROART, the design architects, conceptualized this iconic entry as the “mouth” of the building. The idea is for the “mouth” to serve as space where community happens—the moment where people come home, meet, and interact. Featured here are two custom made concrete gates, providing secure access points for residents to enter. The gates, inspired by legendary modernist Le Corbusier’s Curutchet House in La Plata, Argentina, open onto a dramatic, double-height entry.

“We are not interested in trends, or creating ‘wow’ spaces just for the sake of it,” said Ran Oron, founder of ROART. “For us, each building has its own personality, which reveals itself through dialogue—the dialogue between you and space itself. I strongly believe that architecture has the power to enliven the neighborhood. That is what we are doing here.”

The floorplans of the units are straightforward and practical by design, with the architects placing an emphasis on an abundance of natural light that streams in via large perimeter windows.  The living spaces incorporate an open kitchen design that brings together the living and dining room to create a spacious living area. Bedrooms and bathrooms are then provided a degree of privacy through the use of small vestibules. 

Each unit is outfitted in modern, natural finishes: white oak hardwood floors run throughout, while matte-white cabinetry and polished white quartz kitchen countertops create a light, airy feel. In the bathrooms, white subway tiles and Moen fixtures present a pristine finish. Convenient modern appliances include Beko refrigerators, Whirlpool dishwashers, and in-unit Whirlpool washer and dryer machines. Four units on the elevated 1st floor and three units on the 6th floor enjoy private outdoor terraces. On the upper floors, most units look out onto Prospect Park and the Manhattan skyline. All these elements combine to create clean, peaceful apartments filled with natural light and smooth finishes.

Natural elements connect the shared amenity spaces throughout The Benny, the most prominent being cedar wood reclaimed from decommissioned water towers of New York City’s iconic skyline.  This wood frames the front trellis and open ceiling above the entryway continues into the slatted ceiling and walls of the lobby and resident’s lounge and extends all the way to the perimeter of the backyard zen garden.

Amenities at the Benny encourage both physical and mental wellness. A ground-floor fitness center is accessible upon entry, featuring a mirrored wall and high-tech cardio equipment placed on Porcelanosa flooring. Bicycle storage and private lockers also make it easy to get a workout on the go, before or after work. For those who drive, private parking is available for purchase and accessible via the front entrance.

The lobby entrance — featuring a porcelain floor, and cast in muted gold and slate-grey tones set behind a wood-slatted wall and ceiling — seamlessly brings us into the airy, open space of a furnished modern lounge. From here, floor-to-ceiling windows open onto the zen garden, a quiet space for relaxation and reflection. Further enhancing this urban lifestyle is the building’s roof deck. Lined with porcelain pavers, residents can come up here and gain a new perspective. It’s the perfect place to take in sunset views with a cocktail in hand, the Manhattan skyline in the distance.

Prospect Lefferts Gardens is Brooklyn’s best-kept secret. Bordering the east side of Prospect Park, and flanked by the vibrant Flatbush and Bedford Avenues, this neighborhood offers the best of both worlds: the old-school charm of quiet tree-lined streets, coffee shops, bookstores, and diners—which all benefit from the dramatic backdrop of bright lights and the big city.

This district offers convenient access to every manner of public transportation, including multiple MTA subway lines, electric buses, and clearly marked bicycle lanes. Now, it is easier than ever to get to Manhattan, Brooklyn and beyond, and pursue your New York dreams in earnest. Brooklyn’s beloved Prospect Park, the borough’s own sprawling nature sanctuary, also just happens to be the Benny’s next-door neighbor. The park is home to must-visit attractions such as the famous Zoo, home to nearly 400 animals, the beautiful Beaux-Arts Boathouse, and the historic carousel, built in 1912.