Bohemia Realty Group, a full-service real estate brokerage specializing in the sale and leasing of residential and commercial properties in Upper Manhattan and the Bronx, as well as the greater New York area, has welcomed Michael Arnone as director of marketing. In his new position, Arnone will oversee all marketing and communications initiatives for Bohemia’s Harlem office at 2101 Frederick Douglass Blvd. and Washington Heights office 3880 Broadway. In addition to providing collateral and marketing strategies for the firm’s 133 agents and brokers, he will work directly on campaigns with Bohemia’s new development division, BRGDM.
“Michael has an instinctive grasp of positioning and strategy, reinforced by his extensive experience as a business owner, marketing professional, and real estate sales agent,” said Sarah Saltzberg, Bohemia Realty Group’s co-founding principal. “We are a firm of highly creative entrepreneurs and his background is totally in-synch with our unique business brand.”
Prior to joining Bohemia Realty Group, Arnone worked on the marketing team and as an agent at Nest Seekers. Before that, he was the co-founder and CEO of Bounce Media Group, a company specializing in event production, brand activation, and talent management. Bounce Media Group was especially known for its signature, “Bounce Boat” series, one of the city’s premier single-night dance cruises.
“Bohemia Realty Group is the market-leader in Upper Manhattan and has been instrumental in expanding so many amazing communities,” Arnone said. “I am glad to be an instrumental part of its dynamic narrative and work with such forward-thinking and motivated real estate professionals.”
Arnone graduated from the College of New Jersey with a B.S. in Business Management.