FIDF Launches Video Programming

FIDF National Gala (courtesy of FIDF)

Friends of the Israel Defense Forces (FIDF) is excited to introduce “FIDF Live,” a new philanthropic initiative that aims to take audience engagement to a whole new level in the face of ongoing limitations posed by the pandemic. FIDF Live will be a high-level production broadcast experience, which will provide an alternative to in-person experiences and bring awareness of FIDF’s cause and activities to a broader audience.

“In these challenging times, as we continue to face a global pandemic, it is our duty to find creative and forward-looking ways to engage with our FIDF supporters, who are also looking to safely engage with us,” said FIDF National Director and CEO Steven Weil. “By launching FIDF Live, we are enabling the members of our community to take their meaningful connections with Israel’s soldiers to the next level, while continuing to provide them with much-needed support.”

As long as its supporters are unable to physically gather at FIDF’s community events and galas, travel to Israel on FIDF’s missions, visit soldiers on Israel Defense Forces (IDF) bases or meet them in the United States, FIDF seeks to bring Israel to its audience and offer direct access through this new platform.

The FIDF Live show, hosted by American stand-up comedian and author Joel Chasnoff, will air 30-minute episodes on FIDF’s website every other week at 8:30 p.m. ET. The biweekly series debuts on Wednesday, February 17.

“We have a great opportunity to put a face to the Israeli soldier and bring their stories straight into people’s living rooms,” said Chasnoff, the show’s host. “It’s a perfect way to engage with both longtime supporters and new, younger supporters and show them a little insight into what the IDF is really like. As a former Lone Soldier myself, I’m honored to be part of this project and the one to bring this to them.”

In the late 90s, Chasnoff, a Chicago native, served in the IDF Armored Corps. He is the author of the comedic memoir “The 188th Crybaby Brigade,” about that experience.

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