JOAH Beauty, a skin-centric, socially conscious, 100% cruelty-free brand, is proud to announce their Allure Best of Beauty Award win. The JOAH Beauty Crystal Glow Tinted Luminizer Stick, part of the brand’s new skin-loving Crystal Glow Collection, was recognized by Allure editors and experts in the base category, “highlighter.”
Allure’s beauty-industry gold standard awards, Best of Beauty, have been trusted by consumers since 1996. Award winners represent the most effective and innovative products in the marketplace, earning the beauty industry’s ultimate stamp of approval. From mass to prestige, classic to cutting-edge, Allure editors test thousands of products to identify the best of the best.
JOAH Beauty Crystal Glow Tinted Luminizer Stick was one of the outlet’s top choices, earning the coveted seal of approval as a testimony to the product’s ability to provide instantly luminous, radiant, and glowing skin. Available in 10 shades, this formula can be used to contour, highlight, or provide all-over coverage to create an instant light-reflecting finish while revitalizing the skin for long term clarity and luminosity. JOAH Beauty’s Crystal Glow Collection features the brand’s bright new star, Crystalide™ Bio-Highlighter Peptide, proven to transform skin in 6 weeks for clearer, smoother skin.
“We are proud to have JOAH Beauty recognized with the highest accolade in beauty, an Allure Best of Beauty Award. This award is recognition that consumers are looking for effective, easy, multi-use products that they can incorporate into their daily makeup routine. We are honored by this win, particularly within the cosmetics face category, as it represents an area we will continue to grow through innovation and deep consumer insights,” said Annette Devita– Goldstein, Senior Vice President of Global Marketing.