Dickson Realty, the top-ranked real estate company in Reno-Sparks, Nevada, announced the debut of its new, next-generation “smart tech” from Delta Media. The technology leverages artificial intelligence (AI) and automation to deliver more market exposure for sellers and greater local real estate market insight to buyers across northern Nevada and northeastern California.
Home to nearly 325 agents and 10 real estate offices, Dickson Realty was founded in 1973.
“At Dickson Realty, we didn’t become the region’s go-to source for real estate expertise by sitting on our laurels, especially when it comes to technology,” said Nancy Fennell, CEO of Dickson Realty. “We did it by choosing to continually look at our industry through a forward-thinking lens by identifying client needs and seeking innovative solutions for doing business better. Our mission is to become a client’s realtor for life. By deploying cutting-edge technology that directly benefits sellers and buyers, we will remain the market leader as our agents continue to deliver an unparalleled customer service experience.”
Fueled by Delta Media, creators of an all-in-one technology marketing platform for real estate brokerages, new Dickson Realty websites will leverage AI and automation. As a result, Dickson Realty will deliver robust local home search experiences for consumers, the company said.
For brokers, Delta smart technology includes a fully-integrated customer relations management (CRM) system, digital and print marketing automation, an advanced social media promotional system and more, ensuring clients receive more exposure for their homes. Delta Media has also announced the addition of more smart technology over the next several months, to help Dickson Realty agents capture more “customers for life.”
Advanced technology will include: AI-based customer engagement, Automated marketing integrated into the CRM, fast property listing updates, real-time listing alerts, robust SEO and continuously updated local content, among other services.








