Fello, an agent-led iBuyer, has secured $25 million in a combination of debt and equity to help it scale its mission of empowering all agents with an iBuying solution and providing home sellers with a seamless, trusted experience. The equity funding was led by Javelin Venture Partners with participation from Ben Rubenstein, founder of OpCity and former realtor.com CRO.
“We believe people should be at the heart of real estate,” said Ryan Young, Fello co-founder and CEO. Young comes from a family of agents and has run one of the country’s highest-performing real estate teams for over a decade. “The future is a fully empowered agent with personalized options and local expertise.”
With Fello’s new platform, agents can provide every homeowner with an iBuying option while staying at the center of the relationship. Local agents stay in control of the sale, maintain the listing and gets their full commissions.
Fello provides sellers and agents the best of both worlds. Homeowners can bring their trusted agents into the process and get a no-obligation, competitive cash offer in less than 24 hours. The process eliminates the uncertainty of showings or repairs and allows homeowners to sell more confidently. On the other hand, if a traditional listing is preferred, sellers can continue working with their agent or Fello can help find a perfect agent to help meet their goals.
