Newswire Mann Market

David’s Bridal Opens House of Prom Pop-Up

House of Prom (Photo via PRNewswire)

David’s Bridal is going to the high school dance, opening its doors to five pop-up locations exclusively curated for prom goers. House of Prom by David’s Bridal is popping up in five select locations across the U.S. now through April, offering head-to-toe looks.

House of Prom by David’s Bridal is serving local communities in Glendale, Arizona; Chula Vista, California; Natick, Massachusetts; Kansas City, Missouri and Fairfax, Virginia. While the retailer is testing the pop-up model with these initial five locations, its entire prom assortment is also carried in all 300-plus retail locations.

Opening at $49.95, the Spring 2023 prom collection offers a curated selection of modern styles, a range of silhouettes, unmatched artistry, and exclusive color options at a value price point.

From floor-sweeping gowns, shoes, head-to-toe accessories and fragrances, David’s House of Prom is a one-stop shop for prom, the company said.