KPG Funds and Intercontinental Real Estate have leased retail space at 32 Howard (HowardXCrosby) to Schott NYC. Plans for the retail store include a gut renovation and upgrade from its existing NYC location on Elizabeth Street in Nolita, where it has been for the past decade. When completed, there will be approximately 2,500 square feet of prime luxury ground floor retail.
“We are thrilled to have Schott NYC relocate to our building,” said Matthew Flotta, senior director, ESG and portfolio operations. “Schott NYC is an icon in the menswear fashion and design industry, and we are thrilled about their plans to create a special, one-of-a-kind retail experience in SoHo.”
“We couldn’t be happier to find a new home in SoHo at 32 Howard,” said Jason Schott, chief operating officer and fourth generation family member. “When my great-grandfather started making leather jackets over 100 years ago, he peddled them door-to-door, less than a mile from here. Today, our factory is just a stone’s throw away and it feels right for our customers to shop our American made goods in a former factory building steeped in New York history. We look forward to expanding our New York City flagship store and offering our customers an enhanced shopping experience, right where it all began.”
Neighboring businesses include Roman and Williams Guild, Agnès B, Opening Ceremony, Nike Lab, Sleepy Jones, Stadium Goods and the 11 Howard Street Hotel.
“Schott NYC is the perfect tenant for HowardXCrosby/32 Howard. They represent what the building is and complement our current award-winning tenant Rick Owens,” said Greg Kraut, co-founder and CEO of KPG. “Urban Retail is having a renaissance. Retailers are in a flight to quality, and it is why people travel to take Instagram pics on our corner; to capture a little bit of edge and a hell of a lot of style. It is also the reason avant-garde fashion brands thrive on this street.”
The tenant was represented by Greg Tannor and Jessica Gerstein of Lee & Associates; the owner was represented by Rich Skulnik and Lindsay Zegans of Ripco Real Estate.
