Rocket Homes, a tech-based real estate service provider and part of Rocket Companies, announced that its iOS app is now available on car, truck and SUV infotainment screens through Apple CarPlay – turning the everyday commute into part of the homebuying journey.
Merging the house hunt with the open road, the Rocket Homes app shows nearby homes for sale on the car screen through Apple CarPlay. Homes listed for sale can be seen in the “Nearby” tab of the Rocket Homes app on CarPlay. With a tap of the vehicle’s screen, drivers can get directions to the home, call an agent or save the listing to their “Favorites.” Once they reach their destination, users can easily take a deeper dive into the detailed photos and specifications of each home from the app on their iPhone.
“The Rocket Homes app is making house hunting more convenient for busy homebuyers on-the-go,” said Doug Seabolt, CEO of Rocket Homes. “When looking for a new home, the search never stops, even when you are driving around town. That was the thought that led to this feature. Now, when home shoppers see a place that catches their eye, they do not need to remember an address, cross streets or a phone number because Rocket Homes has it handled for them.”
Rocket Homes’ advanced artificial intelligence (AI) and machine learning capabilities learn a home shopper’s preferences through each “Favorited” listing in CarPlay or the mobile app. Leveraging AI, the app displays nearby homes that match the individual user’s preferences — streamlining the often-tedious and time-consuming house hunting process.
With more than 98% of cars in the U.S. supporting CarPlay, and the majority of Americans with smartphones owning iPhones, the Rocket Homes Apple CarPlay feature meets homebuyers where they spend 1,000 hours a year on average — driving in their cars. This transforms a time that was once only spent with music, podcasts and audio books into a pivotal moment in the path to homeownership.
