RealPage, a global provider of software and data analytics to the real estate industry, announced what it calls the next evolution of multifamily innovation with the Lumina AI Platform. Harnessing end-to-end artificial intelligence (AI), the next-generation data platform is packaged with trained AI models that enable smarter systems of engagement, intelligence and management to help optimize performance for property managers.
RealPage pioneered the use of AI in the multifamily industry over two decades ago, with more than 50 AI innovations brought to market since 2002, and today continues to deliver on its AI vision with Lumina. The platform provides key capabilities to property managers to improve efficiency, productivity and retention, all while ensuring RealPage’s best practice approach to AI governance.
“AI brings tremendous opportunities to the multifamily industry,” said Dana Jones, RealPage chief executive officer and president. “Lumina enables a new paradigm for managing property operations with engagement, smarter systems of intelligence and management. By giving our customers the ability to make connections, identify trends and offer predictions, we help them achieve higher yield at lower costs in a more efficient and responsive resident experience.”
Lumina leverages generative AI (GenAI), machine learning, natural language processing and advanced analytics capabilities across the RealPage portfolio, which enables operational support for property owners, in three core areas: an omnichannel virtual assistant for prospects and residents, improvement meaningful engagement; optimizing demand for property managers using current and future availability to guide advertising and lead prioritization and conversion and simplifying core property management operations.
