Play ball! MLB Network, Major League Baseball’s Emmy Award-winning content platform, will move its entire operation and office space to Crow Holdings Development’s 25 Market St. in Elmwood Park, N.J.
Expected to be operational for the 2028 MLB season, the newly delivered 207,000-square-foot commercial building will house all of the network’s production studios and offices, plus MLB’s video tape library.
Located nearby in Secaucus, N.J., for the last 16 years, MLB Network offers comprehensive baseball coverage across multi-platform distribution and social channels, including live games, studio programs, documentaries, special features, and countdown shows. In total, MLB Network created more than 400,000 pieces of content for all of MLB’s platforms in 2024.
“This new long-term home for MLB Network is an opportunity for us to transform our operations and deliver a futureproofed workplace that enables our team to produce exceptional content,” said Bill Morningstar, president of MLB Network. “Partnering with Crow Holdings on this state-of-the-art new facility will allow us to modernize our studios, enhance our production and support our evolving business. Moving to this new location demonstrates the importance of MLB Network to MLB and its media partners, the 30 clubs and fans across the world not only today but well into the future.”
The property housed the Marcal Paper warehouse for nine decades, until the local landmark was destroyed by fire in early 2019. Crow Holdings Development purchased the property and subsequently delivered a trophy industrial building. A brick facade and black window mullions inspired by the original warehouse pair with large, translucent light boxes to marry classic elements with modern design.
“We can’t think of a better match for this special property,” said Crow Holdings Development’s Clark Machemer, senior managing director. “Our own company was founded on industrial development in 1948, so we know something about long-lasting brands that evolve to serve changing customer and community needs. For us, this is about more than matching a building and a tenant; it is two legacy organizations coming together with an eye toward the future.”
CBRE’s Scott Gottlieb, Brendan Herlihy, Greg Barkan and Elliot Bok represented MLBN in the 25 Market St. lease. The Jones Lang LaSalle (JLL) team of Rob Kossar, David Knee, Ignatius Armenia, Chris Hile, and Ryan Milanaik represented Crow Holdings Development.
