Commercial real estate shapes nearly every element of our daily lives. It’s where care is delivered, ideas are born and goods are exchanged. Hospitals, data centers, malls, warehouses and office towers are all dynamic ecosystems. They house people, energy, ambition — and, increasingly, data.
Artificial intelligence is now profoundly transforming how we engage with these spaces — not in futuristic flourishes from a sci-fi movie, but in real, practical shifts that make buildings smarter, deals faster and workplaces more human-centric.
AI in commercial real estate isn’t about replacing professionals — it’s about empowering them to work at a higher level, using tools that offer them clearer insights and a deeper understanding of how space functions. JLL has long believed that AI can become the connective tissue between data and action. Our comprehensive approach to AI implementation, from our proprietary JLL GPT to our Falcon analytics platform, demonstrates our commitment to leveraging technology that enhances how real estate decisions are made and executed.
As a leader and innovator in AI integration across the commercial real estate industry, we’re driving transformation throughout our organization, business line by business line.
Capital Markets: Seeing Around Corners
In the world of commercial real estate investment, timing and insight are everything. Investors navigate massive volumes of information — from building-level performance data to broader economic indicators — just to underwrite a single asset.
But CRE data is notoriously fragmented, with engineering specs, environmental reports, lease agreements, tenant profi les and regulatory filings all existing in different formats across different systems.
AI changes that equation. JLL’s proprietary AI platforms digest messy, unstructured data and turn it into structured insight. Machine learning algorithms identify transactional opportunities,flag anomalies and generate detailed forecasts faster than any analyst team ever could on their own.
For example, when evaluating a property portfolio in a volatile interest rate environment, our AI tools can instantly compare occupancy trends, rent rolls and energy usage patterns across hundreds of properties. That allows capital markets teams to model returns more accurately, price risk with greater confidence and unlock opportunities others might miss.
The result? Smarter, faster decisions. Reduced guesswork. And the ability to move at the pace of the market.
Leasing: Helping Occupiers Make Bold Moves
For corporate occupiers, finding the right space isn’t just a real estate decision — it’s a business decision. It’s about access to talent, optimizing workflows and building culture. And with hybrid work transforming how space is used, getting it right has never been more complex — or more important.
JLL’s leasing platform combines deep leasing expertise with advanced analytics to help clients ask better questions — and get sharper answers. Where should we expand next? How much space will we need? Which layout best supports our hybrid model? Our tools simulate usage patterns, evaluate local market dynamics and align space decisions with broader business goals.
From lease negotiations to workplace optimization, our leasing professionals equip clients to navigate uncertainty with confidence. And because they’re backed by JLL’s global platform, they can scale those solutions across cities, portfolios or continents.
The goal isn’t just to find space. It’s to find space that supports the people inside it.
Property Management: From Reactive to Predictive
Traditionally, property operations have been reactive. A boiler goes down, a light goes out, a tenant complains, and someone is dispatched to fix the issue. But what if buildings could detect problems before they happen?
Enter Hank, JLL’s intelligent building management AI. Hank functions like a 24/7 building engineer, continuously monitoring HVAC systems, adjusting airflow and switching boilers and chillers on and off based on real-time demand.
It responds to fluctuations in occupancy, outdoor weather and energy prices, ensuring optimal performance with minimal waste.
In high-performance buildings, Hank can reduce energy costs by double digits while improving tenant comfort. But it does more than adjust thermostats. Hank identifies inefficiencies, flags performance issues and helps teams anticipate maintenance needs — turning the traditional repair-and-respond model into a proactive, predictive one.
Hank’s dashboard enables asset managers to view real-time savings, carbon reduction metrics and equipment performance. Building operations become more efficient, more sustainable and more accountable.
Engineering & Facilities: Smarter Systems for a Smarter Future
At the building systems level, AI is now enabling engineers to rethink how their facilities are designed and maintained. JLL’s AI models can now predict daily building performance based on dozens of dynamic factors, including occupancy, calendar events, historical data and external conditions.
For engineers, this creates a powerful shift from static schedules to adaptive systems. Maintenance routines, for example, can now be prioritized based on real-time risk rather than calendar dates. Ventilation systems can adapt based on the number of people in a space and the current air quality — supporting wellness goals and regulatory compliance at once.
AI also allows engineers to engage in scenario planning. What happens to energy usage if tenant density increases by 10%? What ROI could a lighting retrofit deliver in a particular asset class? These questions are now easier to answer, enabling better capex decisions and long- term planning.
Tenant Experience: Anticipating Needs
Tenants don’t always remember when everything goes right — but they never forget when something goes wrong. AI helps building operators deliver more seamless, consistent service by learningtenant behaviors and anticipating needs.
From tracking work order history to analyzing amenity usage and optimizing cleaning schedules, AI helps focus building services where they matter most. Over time, the system learns what tenants need, when they need it and how to deliver it most efficiently.
AI also enables more personalized experiences. In some properties, this means powering touchless entry systems, reservable workspace tools and digital concierge services that integrate with mobile apps. These tools reflect a workplace that understands and adapts to how people work today.
Empowering Professionals, Not Replacing Them
JLL GPT is the first generative AI purpose-built for commercial real estate. Developed by JLL Technologies, this powerful engine is tailored to CRE-specific data — leases, market reports, transaction histories — and tuned to understand the nuance of real estate.
It’s used by over 45,000 JLL professionals across the globe, helping them answer questions, generate reports, summarize legal documents and explore market trends in seconds. The result is greater speed and better outcomes, because team members can spend less time parsing spreadsheets and more time thinking strategically.
And within JLL’s technology ecosystem, JLL Falcon stands as our proprietary artificial intelligence platform designed specifically for commercial real estate applications. Falcon combines JLL’s industry expertise and data with advanced AI technology to provide insights and solutions for real estate decision-making, portfolio management and workplace optimization.
Built on a flexible, multi-modal architecture, it can analyze documents, process complex real estate data and deliver trustworthy, actionable intelligence that supports business decisions across our organization and for our clients.
This represents a new way of working at JLL — one where the best of human experience and AI combine to solve problems faster, deeper and with greater creativity.
Sustainability and ESG: Aligning Efficiency with Impact
Sustainability is no longer a “nice to have.” It’s an imperative. And AI is helping bridge the gap between ambition and execution.
For landlords and occupiers alike, AI enables detailed energy modeling, real-time emissions tracking and more efficient allocation of sustainability budgets. It can suggest building retrofits that maximize ROI, automate utility reporting and help clients benchmark performance against regulatory frameworks like LEED, Well and Energy Star.
For clients with carbon-reduction goals, AI tools help simulate a variety of retrofit scenarios across a portfolio. We are able to rank upgrades by cost and impact — delivering a strategy that aligns both environmental and financial goals.
AI helps to move sustainability beyond a mission statement into a measurable, manageable element of the business strategy.
Looking Ahead: AI as the Invisible Architecture
As the industry stands at the cusp of a new era, JLL is striving to become the first truly AI-driven commercial real estate company, using this game-changing technology to amplify our expertise.
AI is already accelerating deal underwriting. It’s improving energy modeling. It’s making real estate data more intuitive and accessible to employees at every level, from brokers to engineers to financial analysts.
Tomorrow, it will guide zoning decisions, tenant engagement strategies and staffing initiatives by identifying patterns we might otherwise miss.
From predicting the energy needs of a data center to helping an entrepreneur find the perfect space to spark their next big idea, AI will empower commercial real estate to be not just a backdrop to life — but a catalyst for progress in how we live, work and grow.
