With New York City’s real estate ecosystem drastically changing, one agent is taking control of her destiny and the future of her business. Danielle Nazinitsky, a highly experienced agent with $300M in sales from 250 career transactions, is introducing Decode Real Estate: a new class of brokerage centered on radical transparency and personalization. With this new Side-backed venture, Nazinitsky is telling New Yorkers to expect better from their real estate agent.
Danielle Nazinitsky, consistently ranked among the top 1% of real estate agents nationwide, brings nearly a decade of experience and a demonstrated track record of success to her new venture. Born on Long Island and raised in Ohio, Danielle has called New York City home for 15 years, developing a deep understanding of both community values and the city’s fast-paced market. Danielle recognized the need for a brokerage that truly serves the everyday New Yorker—from first-time buyers and renters to seasoned investors and downsizers.
“Success, to me, isn’t chasing million-dollar listings–it’s about empowering my clients to make the best possible decision and realize their unique real estate goals,” says Nazinitsky. “This is a defining moment for New York real estate. At a time when the industry is quickly changing, big brokerages are slow to adapt to emerging technology and the general public is losing trust, we are looking to change that.”
Decode Real Estate is powered by the Decode Method™, an intuitive, data-driven formula that Nazinitsky has developed through eleven years of working with clients at every price point and as their needs evolve. With a Master’s in Accounting, experience as a KPMG auditor and insight from managing her own real estate investments in New York City, Danielle brings a sharp focus on maximizing ROI and guiding clients through every financial aspect of the real estate journey. As a mom with two young boys, she is passionate about helping other families find the home that fits their budget and their needs. She is especially adept at working with tech-sector clients from companies like Facebook, Google, Spotify and Palantir who value a consultant fluent in both technology and finance. The Decode Method™ leverages AI and advanced analytics to deliver fast, personalized service with real-time insights.
“As a boutique brokerage powered by Side, Decode combines the industry’s best tools and technology with the core values that have always defined my real estate practice, no matter where I hung my hat,” said Nazinitsky. “With Decode, I am building the brokerage of the future.”
“Side exists to support extraordinary agents like Danielle who are elevating the real estate industry,” said Guy Gal, co-founder & CEO of Side. “We’re incredibly proud to provide the infrastructure that helps Decode Real Estate bring a smarter, faster, more transparent real estate experience to New Yorkers.”
In addition to advising clients on buying, selling and renting their home in New York City, Decode Real Estate offers a full suite of services, including landlord and tenant services, new development sales and marketing, off-market transactions, estate sales management, rentals and relocation assistance. The firm works with clients on investment properties, rentals, condos, coops and lofts in prime Manhattan and Brooklyn neighborhoods, including DUMBO, Park Slope, Greenwich Village, SoHo and NoHo. Nazinitsky also has distinct expertise in loft law and HFDC properties.
Decode Real Estate is dedicated to building not just transactions, but communities and legacies. The firm is poised to make a lasting impact on New York’s real estate landscape. For more information about Decode Real Estate or to connect with Danielle Nazinitsky, please visit decodenyc.com








