Rural King, a family-owned retailer dedicated to the rural lifestyle, announced the opening of its 15th Kentucky store at 420 E. Highway 80 in Somerset.
With a legacy spanning over six decades, Rural King has firmly established itself as a cornerstone of the communities it serves. The new Somerset location uses innovative features designed to enhance the shopping experience, including mobile and self-checkouts, while maintaining a personal touch.
“We are excited to open our new Somerset store and bring Rural King’s commitment to value, service and community to the area,” said Steve Barbarick, Rural King CEO. “This opening is another opportunity to invest in and grow with the rural communities we are proud to serve.”
The Somerset store boasts various brands, including Carhartt, Blackstone, Ariat, Wrangler, Black Rifle Coffee Company, Walnut Creek Foods and Henry Rifles. Focusing on serving diverse customer needs, Rural King offers products for livestock, pets, birds, automotive needs, power equipment, power tools, grilling, food and snacks and cleaning products. As the seasons change, customers can find heating and cooling items, outdoor patio décor, pools, toys, home décor and sporting goods.








