The Shops at Williamsburg, one of the largest regional retail shopping centers in eastern Iowa, announced that it will soon welcome Sage + Saffron Beauty Co., a self-care destination where guests can enjoy soothing face and body treatments and other wellness services.
The 2,000-square-foot spa, located next to Sunny Grae, will officially open on October 6.
“Adding Sage + Saffron to The Shops at Williamsburg brings a unique, elevated shopping experience to our guests,” said Josh Bray, general manager, The Shops at Williamsburg. “It’s part of our ongoing effort to build a diverse, dynamic tenant mix that appeals to families, residents and visitors alike. With new offerings like Sage + Saffron, we continue to enhance the center as a welcoming regional destination where guests can shop, dine, relax and enjoy curated experiences all in one place.”
“We are really excited about joining The Shops at Williamsburg,” said Sage + Saffron founder Brooke Yelland. “From this new location, we will be able to offer more services and reach a wider base of customers. Our first two years in the Williamsburg area have been very successful, and we look forward to continuing this growth while deepening relationships with our clients.”
Sage + Saffron provides a relaxing, rejuvenating spa experience in a professional, nurturing environment, Building on its initial spa offerings, after January 1, 2026, Sage + Saffron plans to add nail services, and shortly thereafter, sauna packages and hair services, creating an even more comprehensive self-care experience.
