Engrain, a provider of interactive touring technology and map-based data visualization software for rental housing, announced the release of pathfinding, a new feature within SightMap, that enables real-time navigation and distance-based insights within apartment communities. Pathfinding transforms property maps into guided experiences, helping renters, guests and teams move through properties with confidence.
Operators and technology partners can generate accurate routes between apartments, amenities, parking and entrances from within SightMap or in third party applications. The feature powers prospect tours, accessibility-aware navigation, operational planning, delivery and location-based insights, all from the same map.
Routing information can be added to existing or new property maps based on architect plans or on-site surveys. Operators and on-site teams can share the routing with anyone visiting the property, and provide distance data for revenue management, marketing and operations use cases.
Routing data is used to:
- Build a navigable graph that supports accurate routing and consistent experiences across platforms.
- Solve the “last 100 feet” delivery problem for gig drivers and vendors providing services, food delivery, and packages to residents.
- Guide people through properties with real-time routing between units, amenities, entrances and parking.
- Route optimization for maintenance, resident services, operations and sub-contractors, saving time for users visiting multiple apartments.
- Leverage distance data to train AI models on how far each apartment is from valuable amenities and points of interest.
- Create location-level data that connects physical space to digital experiences, including unit-level search and AI-driven recommendations.
“Pathfinding unlocks the full potential of visual maps, connecting geospatial insight to real-world navigation,” said Brent Steiner, founder and CEO of Engrain. “It helps people get where they’re going — whether that’s a prospect on a tour, a resident moving in, or a sub-contractor navigating the property. It gives operators better insight into how location and distance impact the renter experience.”
