Home equity solution platform EasyKnock has entered into an expansive marketing partnership with iHeartMedia which will include nationwide on-air and digital advertising campaigns across iHeartMedia broadcast radio and digital platforms. Additional terms were not disclosed.
EasyKnock aim to help the millions of Americans* facing barriers in accessing their own home equity. For the first time, there is a way for them to convert their home equity into cash – regardless of credit score or increasingly strict lender requirements – while remaining in their homes. This marketing partnership will help build further awareness and highlight the new paths to financial stability that EasyKnock provides.
“iHeartMedia has a loyal, deeply engaged audience,” said Jarred Kessler, CEO and Founder of EasyKnock. “Their unequaled reach represents a tremendous opportunity. More homeowners need to know that there is a viable way for them to secure cash when they need it most. We are confident that their following will appreciate learning about an option that they may not have known existed for them.”
“EasyKnock is offering a powerful solution to a wide swath of under-supported Americans,” said Joe Robinson, president of corporate development and ventures for iHeartMedia. “We believe this will bring great value to listeners across the country, and we look forward to helping them spread their message.”
