Smashburger has opened its newest restaurant at Naval Air Station North Island in San Diego, serving the military community and their families.
“We are honored open the doors to our location at Naval Air Station North Island and give back to a community that embodies dedication, resilience and unity,” said Jim Sullivan, CEO of Smashburger. “We look forward to providing a space where service members, staff, and their families can relax, connect, and enjoy our great food and exceptional service. Our continued success in non-traditional locations, such as airports and military bases, demonstrates the strength of our brand, our commitment to meeting guests where they are and the strong demand we are seeing for our taste, variety and value.”
Smashburger is regaining momentum and accelerating its growth, with plans to open 12 to 15 new locations over the next year – including restaurants in Charlotte, N.C. and Salt Lake City. This expansion aligns with the brand’s strategic focus on non-traditional growth, as it continues to prioritize innovative formats and markets.
“We’re excited to welcome Smashburger and the bold flavors it brings to the Naval Air Station North Island community,” said Phil Thomas, CEO of Baximus. “Smashburger is the perfect partner for this location, not only for its culinary appeal, but for its adaptability and deep expertise in non-traditional venues. The company’s commitment to outstanding taste, value, and variety makes them a natural fit for our community and a meaningful addition to the base.”
