Rent the Runway, Inc., the company that has pioneered apparel rental as an indispensable utility and powers women to feel their best every day, and leading fashion retailer Nordstrom, Inc. have announced a multi-pronged partnership across stores, inventory innovation and product development.
The RTR Drop-Off Box Network will expand from five to 29 Nordstrom locations where RTR customers can seamlessly return their rentals. RTR members can return items in Nordstrom stores as well as access exclusive Nordstrom services like styling services, gift-wrapping and more, just in time for the holiday season. Recognizing this is the busiest season of the year, Nordstrom and Rent the Runway are working together to deliver convenience and service where customers can return, shop and access Nordstrom’s unique services, all in one location.
“We’ve received great feedback from our customers about the convenience of the Rent the Runway Drop-Off Boxes in our Los Angeles area Nordstrom locations and are excited to offer the service to customers in cities like San Francisco, Chicago, Dallas and more,” said Jamie Nordstrom, president, Nordstrom stores. “The expansion of our partnership helps us better serve our customers through innovation around products and experiences.”
To further innovate around the future of inventory, Nordstrom will become an RTR Platform partner, contributing inventory to the RTR ecosystem to extend the lifecycle of Nordstrom products. Additionally, Nordstrom and Rent the Runway are studying opportunities to empower customers’ shopping experience by creating exclusive products available for both purchase and rental.
“We are thrilled to be expanding our partnership with Nordstrom, the company known and respected for their unparalleled commitment to delivering world-class service and experiences. We have seen a massive consumer behavior shift unfold over the past several years, with our community now relying on Rent the Runway as a near-daily utility. As our business has grown, we’ve seen unparalleled demand for physical experiences including the convenience of Drop-Off Boxes,” said Jenn Hyman, CEO and co-founder of Rent the Runway.
