Teva, a division of Deckers Brands, announces TevaForever, a partnership with international recycling leader TerraCycle, dedicated to giving well-worn Teva sandals a new life. The recycling program reinforces Teva’s commitment to reducing its environmental impact and keeping waste out of landfills.
Through the TevaForever Recycling Program, Teva sandals can be mailed to TerraCycle at no cost to the customer, diverting them from landfills so they can be recycled into something new. Teva’s long-term vision is to work towards solutions to one day fully close the loop by recycling old Teva sandals into new ones.
“The partnership with TerraCycle is a huge step forward in our ongoing commitment to minimize our brand’s environmental impact. The TevaForever Recycling Program gives our fans an easy way to join the cause, knowing we will give their sandals new life,” says Anders Bergstrom, Vice President and General Manager of Teva. “We can’t do this without our fans, and I’m thrilled to see the impact we will make together.”
To participate in the program, customers may visit Teva.com to sign up and download a prepaid shipping label to mail in their sandals to TerraCycle. The recycling leader will clean the sandals and separate materials to prepare for processing. The processed material will be used by manufacturers to make a number of new products including playgrounds, athletic fields, and track ground cover.
“Teva sandal owners can now take comfort in knowing that when their favorite pair of sandals finally wears out, they won’t experience any of the guilt that comes with throwing them away,” said TerraCycle CEO and Founder, Tom Szaky. “The TevaForever Recycling Program offers consumers the opportunity to recycle their well-loved sandals while preserving the environment for generations to come.”
