Teva, a division of Deckers Brands, announced the release of its 2021 Pride Pack, a collection of all-gender sandals and accessories, that is in celebration of individuality and equality. To celebrate the launch and honor Pride Month, Teva will make a $35,000 donation to the Human Rights Campaign Foundation in support of the LGBTQ+ community.
Over the past 40 years, the Human Rights Campaign has worked to improve the lives of lesbian, gay, bisexual, transgender, and queer people. The Human Rights Campaign Foundation envisions and works towards a world free of bias, discrimination, and inequality.
“The entire Human Rights Campaign community is thankful to Teva for joining us in the fight for full equality for all LGBTQ people,” said Ellen Kahn, Senior Director of Programs and Partnerships at the Human Rights Campaign Foundation. “This initiative is a great way to give back to communities and to help create an inclusive and equitable future. We are grateful to Teva for creating a way for people to show their pride while demonstrating their commitment to advancing LGBTQ equality.”
The multicolored Pride Pack includes a variety of iconic Teva silhouettes in extended sizing. For the first time, the pride offering extends to pet accessories. Every piece in the collection showcases the multicolored stripes of the rainbow flag and features sustainable straps made with traceable, verified Repreve recycled plastic yarn. Through this collection, Teva hopes to take fans on a journey of self-expression and provide every member in the community a bold platform for unrestricted movement.
“As a brand that stands for freedom—the freedom to roam, freedom of expression, and freedom to be your most authentic self—it is a pleasure to support the Human Rights Campaign Foundation’s work to create a safer and more equitable world for our LGTBQ+ community,” said Anders Bergstrom, General Manager of Teva.
The rainbow pride prism shines on the Original Universal Pride, Midform Universal Pride, and Mid Universal Pride through a metallic rainbow pride flag accent strap. To embolden the bold, the colors of the flag are also popped on the sandal hardware and outsoles. The celebration never has to stop with each silhouette packing classic Teva comfort through a robust ethylene vinyl acetate footbed and easy on-and-off sustainable straps.
There is also the all-gender Flatform Universal Stripe, created to make a colorful statement about equality. The Flatform Universal Stripe showcases the rainbow pride flag on a vibrantly striped, elevated midsole and durable outsole. The collection expands to the whole family with the Kids and Youth Hurricane XLT2, which is ready for all-day wear with a grippy rubber outsole and finished with a soft heel-strap. The collection is completed with multi-sized collars and leashes for pets made from Repreve recycled plastic yarn.
