New limited-edition collection designed to inspire customers to live boldly
Joybird, a unit of La-Z-Boy and manufacturer of customizable, modern upholstered furniture, announced a partnership with Bari J, artist, author, designer, home decor expert and founder of the floral-filled Bari J. lifestyle brand.
Bari J. Ackerman is the creative force behind Bari J. Designs. She has made a name for herself with an expressive, painterly aesthetic that first became recognizable as fabric designs. Since then, she has expanded into the home decor space wholeheartedly collaborating on everything from rugs, and wallpaper, to wall art and textiles. Her signature style – modern florals bursting with color – brings a vibrant energy to this new Joybird furniture collection.
“I’m so excited to be part of a partnership with Joybird which has long been my favorite furniture company to work with! Seeing my designs on their frames is a dream come true, and I can’t wait to see the furniture in homes,” said Ackerman
“Joybird has always been known for its fun and bold colors. With the rise in florals and Bari J.’s signature designs, we were thrilled when the opportunity to partner with her presented itself. With this collection, we are applying prints that would usually be reserved for smaller decor items on larger frames, showcasing unexpected applications that are certain to be conversation starters. Joybird will be the exclusive furniture retailer with Bari J. upholstery.” said Gifty Walker, Director of Merchandising & Sourcing at Joybird.
The collection will include two signature prints – Heron Jardin and Midnight Fleur. The Heron Jardin print showcases regal heron birds and pink rose blossoms and includes the Elsie Bench, Oliff Bed and Jolie Swivel Chair. Rich with color and whimsy, the Midnight Fleur fabric brings a show stopping floral pattern into your space; this collection includes the Orla Accent Chair, Kavi Ottoman and Preston Sofa.
