Lilysilk, the global silk brand with the mission to inspire people to live sustainably, announced a new collaboration to assist consumers who want to part with their well-loved Lilysilk textiles in a planet-positive way. In partnership with international recycling company TerraCycle, the Lilysilk Recycling Program offers a free and convenient way to recycle non-donatable Lilysilk products, including bedding, apparel and sleepwear.
The silk brand crafts its products from natural fibers, which are biodegradable and take between one and five years to decompose. Lilysilk is committed to a zero-waste policy, utilizing offcuts of its fabrics while also delivering exceptional services, the brand said.
“At Lilysilk, we believe that zero waste can make a huge difference, so we are leading by example in the hope of encouraging our customers to join us,” said David Wang, Lilysilk CEO. “Participating in the recycling program is a natural and meaningful way for people to say goodbye to their Lilysilk products when the time comes. As part of our commitment to make the world greener, we are delighted to partner up with TerraCycle to be more proactive regarding environmental sustainability.”
Operating nationally across 21 countries, TerraCycle partners with consumer product companies, retailers and cities to recycle products and packages — from dirty diapers to cigarette butts — that would otherwise end up being landfilled or incinerated. TerraCycle also works with companies to integrate hard-to-recycle waste streams, such as ocean plastic, into its products and packaging. Loop, the company’s newest division, is the first shopping system that gives consumers a way to shop for their favorite brands in durable, reusable packaging.
TerraCycle has won over 200 awards for sustainability and has donated over $44 million to schools and charities since its founding more than 15 years ago. The company was also named in Fortune magazine’s list of 52 Companies Changing the World.
Through the Lilysilk Recycling Program, consumers can send in all non-donatable Lilysilk textiles, including those made from silk and cashmere, to be recycled for free. Participation is easy: sign up on the TerraCycle program page, wash and package all textiles in an available box and mail the box using a prepaid shipping label.
Once collected, the Lilysilk textiles are turned into a shredded fiber and used as a filler for cushions, pillows and linings. Additionally, for every shipment sent to TerraCycle through the recycling program, collectors earn points that can be donated to a non-profit, school or charitable organization of their choice.
“Partnering with environmentally conscious businesses like Lilysilk aligns well with TerraCycle’s mission to ‘Eliminate the Idea of Waste’ and, in turn, care for the planet,” said Tom Szaky, TerraCycle founder and CEO. “Through its recycling program, Lilysilk is providing consumers with a sustainable option to part with their Lilysilk textiles that can no longer be passed on or donated when they reach the end of their useful [lives].”
The Lilysilk Recycling Program is open to any interested individual, school, office or community organization.
For more information on TerraCycle’s recycling programs, visit terracycle.com.
