Charlotte Tilbury, founder of Charlotte Tilbury Beauty, has launched her first-ever app, designed to revolutionize beauty and use the power of technology to bring Charlotte’s innovative and easy-to-choose, easy-to-use products to everyone, everywhere.
The app manifests Tilbury’s mission to democratize and simplify beauty for all. Designed for everyone everywhere, no matter their level of beauty expertise, the Charlotte Tilbury app is an interactive platform that harnesses the power of Charlotte’s artistry expertise, plus the ability of best-in-class artificial intelligence to educate, inspire, and reward new and existing customers.
The Charlotte Tilbury Beauty app delivers incredible innovation throughout the entire customer journey:
- PERSONALISED BEAUTY WARDROBE IN YOUR POCKET: Get your perfect shade matches and your immediate personalized skin revival routine in under 60 seconds!* Powered by AI, Charlotte’s advanced pro-beauty tech tools will give you the best skincare, complexion, and color products tailored to your skin tone and skin needs! It’s like having instant access to Charlotte’s expertise for every step of your beauty journey!
- APP-ONLY EXCLUSIVES: Downloading Charlotte’s app will unlock first access to shop all new! beauty secrets before anyone else! It’s an exclusive beauty treasure chest of viral, sell-out sensations, back-in-stock icons, new beauty secrets and app-only drops.
- LEARN HOW TO APPLY LIKE A PRO: Discover Charlotte’s first-ever beauty video library, home to all of her how-to tutorials and quick application tricks. See the incredible transformations as you watch, learn and brush along! Whether you are a beauty novice or an expert, there are videos for everyone! Plus, unlock access to never seen, exclusive app-only content!
- ALL ACCESS RED CARPET CONTENT: Get the looks straight from the red carpet and runway! Discover how to get my iconic red carpet looks worn by celebrities and supermodels. You can watch exclusive behind-the-scenes footage and easily shop the product to recreate the look at home!
- CONFIDENCE BUILDING AFFIRMATIONS: Delivering Charlotte’s mission to make everyone feel beautiful from within, you can start your day with mood-boosting affirmations! A daily dose of positivity to spread confidence, happiness, love and luck to conquer your world!
- QUICK + EASY SHOPPING ON-THE-GO: Shopping for beauty on-the-go has never been easier! Enjoy exclusive first access to Charlotte’s new innovations, app-only beauty secrets, magical loyalty rewards, and so much more!
“Charlotte Tilbury Beauty goes beyond being an industry-leading beauty brand – it is a technology company revolutionizing the beauty industry,” said Corinne Suchy, chief growth and technology officer at Charlotte Tilbury. “Inspired by Charlotte’s industry-disrupting vision, we love to find that line where technology is indistinguishable from magic, and we will only continue to bring our customers and community incredible innovation.”
