XY Retail has been chosen as the Unified Commerce Platform for the Armani Group, weaving the retail operations for the brands Giorgio Armani, Emporio Armani, Armani Exchange, and Armani Casa across over 20 countries and more than 700 stores.
The implementation of XY Retail’s unified commerce platform at Armani encompasses a comprehensive suite of solutions, including Point of Sale (POS), and Order Management System (OMS). This deployment is designed to smoothly integrate the front office and back office, creating a unified commerce experience for both customers and retailer teams across the online and offline business channels.
The COVID-19 pandemic prompted a paradigm shift in the retail industry, and Armani recognized the need to adapt swiftly. XY Retail’s platform offers the flexibility and agility required to meet the dynamic needs of today’s consumers and retail business users.
Susan Jeffers, CEO of XY Retail, emphasizes the significance of this collaboration, stating, “We are happy to be the chosen partner for Armani’s global retail implementation. Unifying commerce isn’t just about decoupling the front from the back offices; it’s about elevating both the customer’s commerce experience and the retailer’s commerce infrastructure. Our cloud-native, mobile-first approach seamlessly aligns with Armani’s commitment to innovation and sets the stage for a unique retail experience.”
The Armani Group’s commitment to innovation is further exemplified by XY Retail’s creative approach, enabling a fast step-by-step approach aiming at replacing five different systems in each store with a single, vertically integrated mobile store-in-a-box application. This streamlined solution enhances operational efficiency while simplifying the customer shopping experience, thus reaffirming the Group’s commitment to be at the forefront of retail technology.
