Newswire Accessories

Accessible Luxury Brand Jared Jewelers Signs Detroit Lions’ Quarterback Jared Goff

Photo courtesy of Jared

Jared, the high-end, accessible luxury retailer of Signet Jewelers, announces partnership with star quarterback, Jared Goff. To kick off the partnership, Goff gifted each of his offensive linemen a Breitling timepiece available at select Jared store locations. Goff personally signed the inside lid of the boxes for his teammates while on a media tour in Las Vegas this past weekend.

As Goff propelled the city of Detroit to a place it hasn’t experienced in the football realm in thirty-two years – an NFC championship game – the Jared brand not only shares a name with the quarterback but the values of grit, drive, heart and humility as well.

“Seeing the fans this past season holding ‘He Went To Jared’ signs of support meant so much to me. We have the greatest fans in the world, and I was pumped when the Jared Jewelers’ team reached out,” shared Jared Goff. “Certainly, the name play is fun, but this truly is a match made in heaven. Having the opportunity to work with such an approachable and high-quality brand has been so rewarding and I’m looking forward to unveiling some additional surprises soon!”

The jewelry retailer is redefining luxury through trend-driven, high-quality fashion, bridal, and men’s jewelry, including timepieces, that emphasize both style and substance. As a leading jewelry destination, Jared carries a selection of the world’s top watch brands in an expansive collection, giving customers the opportunity to compare brands and features and to easily find the perfect accessory to own and to give. Ranging from sophisticated style accessories, rugged sports watches, heritage timepieces and more, Jared has established itself as an expert watch destination. Distinguished brands available include TAG Heuer, Breitling, Frederique Constant and Longines, among other luxury brand names.

“Partnering with Jared Goff is a relationship rooted in something much more profound than a clever name play. It’s built on the values that drive us both – earnestness, a sense of caring, authenticity, and humility,” said Claudia Cividino, president of Jared. “It is our pleasure to partner with Jared Goff in celebration of the historic season he helped deliver for Detroit and its fans and present the offensive line with these Breitling timepieces.”