HGTV Home by Sherwin-Williams revealed “Naturally Refined” as its 2025 Color Collection of the Year with Quietude (HGSW6212) named as the brand’s 2025 Color of the Year.
To help consumers experience the 2025 Color Collection of the Year in the comfort of their own homes, HGTV Home by Sherwin-Williams is collaborating with recently launched innovative AI-powered home visualization tool Palazzo. By harnessing AI, Palazzo’s cutting-edge technology curates a selection of design ideas and finishes that align with users’ visions by interacting with the platform’s AI-powered design assistant. As part of this partnership, all nine permanent Color Collections by HGTV Home by Sherwin-Williams will join the platform through January 2025. In addition, customers can order all 10 color chips of the 2025 Color Collection of the Year at www.hgtvhomebysherwinwilliams.com.
“The ‘Naturally Refined’ Color Collection embraces the desire for simplicity and slower living,” said Ashley Banbury, color marketing manager at HGTV Home by Sherwin-Williams. “Thoughtfully curated with longevity in mind, each shade emanates elements of timeless design and quiet luxury to help support a living space that feels meaningful. Within the collection, the softened sage green Quietude stands out as the 2025 Color of the Year and sets the stage for a quiet space to promote relaxation.”
“We are thrilled to partner with HGTV Home by Sherwin-Williams to bring their Color Collections directly into the homes of our users,” said Raffi Holzer, co-founder of Palazzo. “This collaboration seamlessly integrates our advanced AI capabilities with HGTV Home by Sherwin-William’s trend-setting aesthetics. By leveraging our platform’s unique features, such as the ability to upload photos of actual spaces for personalization, we’re not just showing potential—we’re transforming how people experience and interact with color in real-time, ensuring they can visualize and achieve their desired space with confidence and ease.”
