James Avery Artisan Jewelry, a family-owned jewelry retailer based in Texas, will roll out a special traveling trunk show to celebrate its 70th Anniversary. From August 16 to October 14, customers will have the opportunity to visit a local James Avery retail store for four scheduled days to view, try on and purchase exclusive designs.
The selection of designs for the trunk show was chosen from thousands of pieces in the James Avery archives. These heritage designs were picked to highlight a range of pieces iconic to James Avery, representing the artistry that has always been an integral part of the brand. From the sweet Piglet Charm to the artistic Sunburst Pendant, each of the 23 pieces showcase the unique craftsmanship and enduring meaning the company strives for.
“We are so excited to bring 23 designs back for a limited time to every one of our retail stores across four states,” said the founder’s granddaughter, Lindsey Avery Tognietti.”My granddad loved to travel to each of our stores and meet customers on a more personal level,” said Avery Tognietti. “So many of our customers have fond memories of meeting him at their local store, and so we really wanted to honor that legacy of connection by having pop up trunk shows for each location.”
Avery Tognietti, the recently appointed director of merchandising and design operations at James Avery, worked closely with the design and merchandising teams to curate the collection, bringing her unique perspective growing up within the company. “I love the artful simplicity of so many of these pieces that make them so iconically James Avery,” said Tognietti. “I can picture my mom wearing matching James Avery designs like this when I was little – which makes the collection feel very nostalgic but also timeless.”
A complete list of trunk show locations and dates are available online at jamesavery.com/70years.
