Cacique Intimates, the leading large cup and large bust bra brand, has an unlined bra that lifts and shapes without sacrificing comfort: The Smart Lift Bra and the Cacique Intimates assortment, exclusively shoppable at Lane Bryant.
In the past, full cup customers have shied away from unlined bras, fearing lack of support and containment. In order to ensure the Smart Lift unlined bra fit was flawless, Cacique’s design team leveraged customers whose try-on feedback helped perfect the new bra style. Some even called the Smart Lift “magic” and a “can’t-wait-to-put-it-on, everyday bra.”
A light fabric that feels silky coupled with a power mesh, flexible side wing, this bra is comfortable too. The Smart Lift Bra’s most innovative feature is the cup construction that intuitively lifts and supports breasts of all shapes, size and even unevenness, all the way up to a K cup. The fabrication of the Smart Lift Bra disappears under tops and dresses and doesn’t cling, providing a smooth foundation under any Spring outfit.
“Cacique is an established expert in delivering unparalleled support for larger bust sizes without compromising comfort,” said VP of merchandising at Cacique, Heather Naughton. “When unlined bras started to become more of a trend, we knew we needed to dream up an innovative solution that would effortlessly support our fuller-cup customers’ curves without traditional foam cups. The other bras in the market just don’t cut it for our customer regarding all day support and comfort. Smart Lift gives her the lift she knows Cacique will deliver, in a gorgeous range of colors in our two well-loved bra frames. Trust our experts – slipping on a Smart Lift bra will undoubtedly be her smartest spring decision.”
Cacique offers the new Smart Lift Bra in the brand’s best-loved Balconette & Full Coverage frames. The Smart Lift bra is available in over 65 sizes, in band sizes 34-50 and cup sizes C-K.
As a special Valentine’s Weekend gift, Cacique will offer the Smart Lift Bra for just $30 February 14-17, 2025. Shop the Smart Lift Bra at a Lane Bryant store or LaneBryant.com.
