Newswire The Bridal Aisle

Kerry Washington Leads Pre-Seed Round to Launch Cheersy, Marketplace for Day-Of Wedding Coordinators

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Cheersy, the first digital marketplace connecting engaged couples with quality day-of wedding coordinators, announced that the company raised over half a million in pre-seed financing. The investment round was led by award-winning actor, director and investor Kerry Washington. The visionary angel investors and advisors of Cheersy include:

  • Kerry Washington, actor, director and investor
  • Jennifer Gilbert, founder of Save the Date
  • Elizabeth Cutler, co-founder of SoulCycle and Peoplehood
  • Christina Tosi, chef and founder of Milk Bar
  • Jove Meyer, founder and creative director of Jove Meyer
  • Jim Carden, founder of The Bell House, Union Hall and Taconic Ridge Farm
  • Allison Du Val, owner manager of The Foundry
  • Joanna Rosholm, former press Secretary to First Lady Michelle Obama and co-founder of Original Strategies
  • Qusai Smirat, CEO and co-founder of Enchanting Engagements
  • Vidhi Data and Shalini Sardana, co-founders of She Raises Capital

After the wild success of Modern Rebel, a NYC-based full-service wedding planning business, Founder and CEO Amy Shack Egan was met with such high demand, she decided to build a digital marketplace where couples across the country could experience the unique wedding they dreamed of with the support of a vetted coordinator, trained in Cheersy’s best practices.

“It is more important than ever to be fully present for life’s big moments of celebration. Eighty-one percent of couples are planning their weddings themselves, and are often missing out on memory-making moments while they worry about if the place cards are set correctly,” said Shack Egan. “Finding a high-quality coordinator within budget should be as easy as getting fast food delivered. Cheersy is that solution.”

Cutler said, “Relationships are key to mental health, and yet, 58% of couples report being too stressed on their wedding day—a day all about celebrating their relationships. The stress-free solution Cheersy brings to the industry is long overdue.”