By Daniella Platt, Consumer Behavior Expert
In today’s fast-moving fashion world, collaboration and education are essential. I recently caught up with Riccardo Rizzi of Renovazio and WorldBrandMarket, a fashion textile leader whose vision aligns perfectly with a mission close to my heart: passing along years of knowledge to those who want to achieve.
While I focus on helping brands share their stories and create purpose-driven brands that sell like crazy and shine, Rizzi’s mission is to help brands craft beautiful collections using the most sought-after materials—designs that command luxury price tags in the trend-setting stores.
Rizzi and I share a common goal to empower today’s creators with the tools to build a standout success. To better help you source materials, here’s a piece of our conversation:
Q: Which textile brands are in your showroom, and what’s the common thread?
A: To highlight a few of the prominent names we represent, in exclusivity for the U.S., many are globally recognized heritage brands, such as Vitale Barberis Canonico (est. 1663), Olimpias, Jackytex, Bottonificio La Perla, Tejidos Royo, Tessilgodi, Lampo Zippers, Vivolo, Tessitura di Crevacuore, etc. These are just some of our Italian partners, as our portfolio spans numerous countries. We host our private show in New York in
June to introduce our FW26 textile and trim collections, and in September in Los Angeles.
Q: What’s next for Renovazio?
A: Renovazio’s next step is to keep on selling the best textile options to all our U.S.-based clients. We are also focused on launching an engaging educational program, featuring talented individuals and guests from across the fashion industry.
Q: What challenges do young designers face, and what can they do to stand out?
A: Designers currently face the challenge presented by the rise of AI, which can create the illusion that anyone can become a designer instantly. To stand out, it’s crucial for designers to first master the fundamentals, such as some basic textile knowledge and technical expertise.
Q: How do you envision your brand’s long-term impact on the fashion industry?
A: I envision striving to usher in a new era of transparency and clear information within the industry. A brand must be adaptable to the marketplace while consistently embracing innovation, technology and sustainability. I believe in great products and circularity; therefore, I will be making sure to create garments that will last generations.
About Renovazio
Renovazio handles high-end textile and garment needs. Whether you’re a supplier or a customer, the
firm offers comprehensive consultancy services tailored to your specific requirements. Its extensive portfolio
includes a diverse range of Italian, European and Asian fabrics. To learn more, visit renovazio.com and
worldbrandmarket.com.
