The momentum behind pre-loved fashion is accelerating as eBay announces the next chapter of the eBay Endless Runway initiative. For the first time, more than a dozen leading designers from all four fashion capitals—New York, London, Milan and Paris—are incorporating pre-loved pieces into their SS ’26 runway shows, including Moschino, Eckhaus Latta, Conner Ives, Ottolinger and more. They join eBay—hosting its own pre-loved fashion shows in New York and London for a second year—in cementing a role for pre-owned fashion during the industry’s busiest month.
Participating designers by city include:
- New York: Altuzarra, Eckhaus Latta, Kallmeyer, Luar
- London: Erdem, Ahluwalia, Conner Ives
- Milan: Moschino, Francesco Murano, Institution by Galib Gassanoff
- Paris: Ottolinger, Niccolò Pasqualetti, Burc Akyol
“By partnering with the industry’s incredible fashion councils as well as a slate of designers, eBay Endless Runway proves that pre-loved fashion belongs on the industry’s biggest stages,” said Alexis Hoopes, VP of global fashion at eBay. “We believe the potential of circular fashion is truly endless, and there is no better place to showcase that potential than on the runways of fashion month.”
EBay Endless Runway is an official partner of major fashion councils including the Council of Fashion Designers of America (CFDA), the British Fashion Council (BFC) and Fédération de la Mode Circulaire (FMC). In 2025, the pre-loved and resale apparel market reached $256 billion, with projections topping $356 billion by 2029. EBay Endless Runway represents a defining moment for the industry and displays a powerful global endorsement from fashion’s top ranks supporting eBay’s mission to champion circularity and shape a more sustainable, fashionable future.
