As Spanx marks its 25-year anniversary, the brand has partnered with La Ligne on a limited-edition capsule collection of luxurious sweaters.
At the center of this milestone collaboration is a campaign featuring award-winning actress, founder and co-CEO of Pattern Beauty, and style icon Tracee Ellis Ross, photographed by Olivia Malone. With Ellis Ross as the ultimate fashion icon and muse, the campaign celebrates modern women through confidence, versatility and timeless style.
“For our 25th anniversary, we are celebrating iconic women. Partnering with La Ligne, another female-founded brand, was a natural fit, and bringing Tracee Ellis Ross into the mix made it magic,” said Katie Weeks, VP of brand marketing at Spanx. “Tracee is the ultimate icon—fearless, a style visionary, and a true trailblazer—which is exactly what this collection represents. Spanx started by reinventing shapewear 25 years ago, and we have never stopped innovating. Today, women come to Spanx for best-in-class shaping bottoms, and this partnership with La Ligne introduces limited-edition luxe sweaters that complete the foundation of her modern wardrobe.”
The Spanx and La Ligne capsule features six ultrasoft cashmere and wool blend sweaters, designed with La Ligne’s signature sophistication and Spanx’s modern sensibility. Each piece was thoughtfully created to style seamlessly with the brand’s newest innovation: the Spanxshape Authentic 360 Corduroy collection, combining luxury knitwear with Spanx’s celebrated approach to flattering, comfortable bottoms.
“We are thrilled to partner with Spanx on this capsule collection, which so beautifully merges our shared values of confidence, versatility and timeless style,” said Meredith Melling, co-founder and chief brand officer of La Ligne. “La Ligne was founded on the belief that the perfect wardrobe starts with pieces you can wear every day, elevated with effortless style. These sweaters are designed to do just that—luxurious essentials that pair seamlessly with Spanx’s innovative foundations.”
