Newswire Fashion Mannuscript

Aloha, Bold Style: Sunday Swagger Teams up With Dole in Fresh Collaboration

Photo courtesy of Sunday Swagger

Sunday Swagger announced a new partnership with Dole Food Company. Inspired by the tropical fruits Dole is known for, this unique brand collaboration is filled with bright colors and neon hues that complement the playfulness of Sunday Swagger apparel. From pineapples and banana leaves to palm trees and Dole Whip, this partnership is fruity, fresh and full of life.

The collection features a selection of five new polo designs, all crafted from a breathable, four-way stretch poly-spandex blend that is moisture-wicking and wrinkle-resistant. In addition to Sunday Swagger’s traditional polos, this product line features a new men’s button-up in a banana-leaf-inspired pattern, as well as a comfort hoodie and a performance hoodie. It also features two fresh T-shirt designs, with a nod to the iconic Dole Whip in a new catchphrase: “Whip It and Rip It.”

From the course to the cabana, couples wearing this collection can match in style. Women can complement their putting partners in two polo designs—a sleeveless and a sleeved—and also swing boldly in a Dole-inspired quarter zip with a playful floral detail that nods to the company’s rich Hawaiian heritage. The collection showcases tropical style for every generation, with one banana print available in men’s, women’s and youth.

As far as accessories go, customers can select from three hats. This collaboration also features a new headcover for your clubs—decked out with an image of the signature Dole Pineapple in a tropical ombre design. There is also a new golf towel available in a purple-and-blue tropical print.

“From the farm to the fairway, these products are made to shine. There is something for everyone in this tropical collection,” said Sunday Swagger founder, Mark Carmona. “Dole is an iconic brand that shares our passion for healthy living and active lifestyles. We are thrilled to partner with them to bring pineapples to the putting green.”

“We’re always looking for creative ways to connect our brand’s fresh, vibrant spirit with new audiences,” said Elisabeth Turksi, director of brand and licensing at Dole Food Company. “Partnering with Sunday Swagger allows us to extend the Dole lifestyle beyond the table and into experiences that celebrate living well, eating fresh and having fun along the way.”