Tennis icon, fashion and jewelry designer Serena Williams is extending her support of Opportunity Fund. Throughout February, a portion of proceeds from Serena Williams Jewelry will benefit Opportunity Fund’s Small Business Relief Fund, directly supporting Black small-business owners.
With the creation of jewelry that reflects Serena’s positivity, determination and generosity comes a renewed commitment to the community, emblematic of her desire to support others in a meaningful way, the company said. Purchasing a necklace or bracelet from Serena Williams Jewelry Unstoppable collection not only enhances a woman’s accessory wardrobe, but it also gives her a sense of empowerment by helping others.
Serena’s Instagram presence this February pays tribute to Black women whose strength, courage and vision have changed the course of history. Among those featured are: Mary Mahoney, the first licensed black nurse in the U.S.; Gwendolyn Brooks, the first African-American woman to receive the Pulitzer Prize for poetry; physician and astronaut Mae Jemison, the first Black woman to fly into space; and Janet Collins, the first Black prima ballerina at the Metropolitan Opera.
Serena Williams Jewelry Unstoppable collection is available on serenawilliamsjewelry.com. In collaboration with global diamond manufacturer K.P. Sanghvi, Serena Williams Jewelry features ethically sourced and conflict-free diamonds.




