Saysh, the community-centered footwear brand for and by women, recently announced BALA co-founder Natalie Holloway as the new face of its Maternity Returns Policy. Formerly helmed by Saysh co-founder Allyson Felix, the pioneering policy offers Saysh customers who have previously purchased a pair of Saysh Ones a complimentary pair, in their new size, should the customer experience a change in foot size upon becoming pregnant.
To celebrate the partnership, Saysh and Holloway, who is pregnant with her second child, gathered a group of inspiring female founders and entrepreneurs for an intimate dinner at Alta Adams in Los Angeles. Guests included Sabeena Ladha of Deux, Terri Rockovich of Jinx, Annabel Lawlee of Breeze, Luana Arantes of Swoon Homes, Sharon Pack of Insert Name Here, Allyson and Wes Felix and more.
“I was so inspired by Allyson’s story and the ways in which Saysh cares about their customers, specifically women, and not just selling products,” said Holloway during a Q&A with Saysh co-founders Allyson and Wes Felix at the celebratory dinner. “I was so honored to be asked to join the Maternity Returns Policy as the new face, and to follow Allyson is very humbling. There’s also such natural brand alignment with my own brand, BALA, and Saysh, so I’m excited about what’s to come from this.”
Committed to supporting women through all stages of their lives, Saysh believes that women should not have to shoulder the cost of their feet changing size during pregnancy – a change which tends to be permanent. The Maternity Returns Policy, which operates under the honor system with no strings attached, recognizes the daily sacrifices of mothers and challenges the industry to find innovative ways to support women.
“Saysh represents hope, acceptance and the power to create change, and that is exactly what we are hoping to do through this policy. Our aim is to set a precedent for others to find solutions to better support mothers, because at Saysh, we believe women deserve better,” said Allyson Felix. “As an expectant mother who balances leading her movement company while already a mother of one, Natalie is a shining example of why we should celebrate and support women everyday. She’s a force to be reckoned with, and I’m thrilled to pass the symbolic baton as the face of this groundbreaking policy to her.”
As Saysh’s Maternity Returns Policy evolves to include new representation and offerings, the brand also announces a partnership with Cadenshae, an activewear brand for mothers, to provide a special gift to those customers who opt to exchange their shoes through the policy.




