Neiman Marcus launches the exclusive Brunello Cucinelli Icon Collection featuring 50 styles across all categories including women’s and men’s ready-to-wear, handbags and shoes. The unique collection pays tribute to the long-standing partnership between the luxury retailer and the brand’s Founder, Executive Chairman and Creative Director Brunello Cucinelli, who was recently bestowed the Neiman Marcus Award for Distinguished Service in the Field of Fashion.
The Icon Collection is designed by Cucinelli in collaboration with his daughters Carolina and Camilla. It is composed of timeless yet modern styles that exemplify traditional Italian craftsmanship. Each piece demonstrates the versatile yet elevated Brunello Cucinelli spirit, with soft neutral colors, lightweight natural fabrics, and intricate textures created by open-weave knits and embroidery. Neiman’s customers collect Brunello Cucinelli designs like they are works of art, a testament to the superior design, quality, craftsmanship and allure of his brand. For the first time in the history of this partnership, each style in the collection is labeled “Exclusively Designed for Neiman Marcus,” and select pieces are uniquely numbered in celebration of the collector-focused customers. The collection has already seen great demand with some customers purchasing each piece in the assortment.
To celebrate the launch of the exclusive collection, Cucinelli made a special visit to Dallas, hosting top customers and friends at a private dinner at the historic Hall of State in Fair Park. To amplify the city’s excitement for his arrival, a billboard near the retailer’s NorthPark store welcomed Cucinelli with a picture of him with his award. Guests were treated to an intimate evening with the Italian designer and humanitarian as he inspired them with his philosophical beliefs and celebrated his 20-year relationship with Neiman Marcus. Attendees enjoyed music by the Dallas String Quartet and a three-course Italian meal. The event culminated with fireworks and a second musical performance.
“It was a source of great joy for me to enjoy this magnificent evening in the company of my esteemed friends from Neiman Marcus, in a setting as beautiful and special as the Dallas Hall of State,” said Brunello Cucinelli, executive chairman and creative director of Brunello Cucinelli. “Right here, in the great state of Texas, in this land so close to that ‘state of nature’ that the great Rousseau liked so much, and yet at the same time so comfortable and welcoming, I felt as at home as in my own little, beloved hamlet of Solomeo. Indeed, the friendly Texan people, whose affection I fully felt, reminded me of the Umbrian region I come from, because of its industriousness and strong ties to the land and its roots. It is a land that can be very generous, shaped by the skillful work of man and full of authentic people, outspoken and generous in their turn. It is said that everything is bigger in Texas, and I can confirm that the spirit, kindness and generosity with which I have been welcomed are truly enormous.”
“Brunello Cucinelli has made a significant impact on the luxury fashion industry, making him the clear choice for this year’s Neiman Marcus Award for Distinguished Service in the Field of Fashion,” says Lana Todorovich, Chief Merchandising Officer, Neiman Marcus. “We are honored that Brunello chose to create a unique expression of his brand exclusively for our customers. His elevated designs resonate with their desire for impeccably crafted pieces that are true works of art.”
Neiman Marcus invites customers to shop the Icon Collection online and in select stores, including Dallas NorthPark, Houston Galleria, Northbrook, Beverly Hills, Fashion Island, San Francisco, San Diego, Michigan Avenue, Tysons Galleria and Scottsdale.





