Armitron has expanded its Tilly Collection for women. This delicate rectangular watch is pure sophistication with its traditional Roman numeral markers. The Tilly watches feature a 20mm case, traditional Roman numerals, and a woven band to exude sophistication and style. The new designs build upon this legacy, offering a fresh take on the classic Tilly design. The latest additions, priced just under $100, are exclusively available on Armitron.com and include the following:
Black and Honey Croco Leather: These genuine leather bands feature a stylish lizard grain pattern for comfort and a pop of texture. The Tilly Croco leather bands in honey or black are perfect for a casual chic look. This slim profile, smart-looking watch is the must-have accessory for any wardrobe. The honey leather design is warm and welcoming, perfect for casual outings or special events. Meanwhile, the black leather design adds a touch of edge and attitude, making it an ideal accessory for a night out.
Gold and Silver Two-Tone Metal: Tilly is an Armitron fan favorite, initially just in the Silver and Gold versions. With the reimagined collection debut, it is now available in a two-tone metal bracelet – ready to take any look to the next level.
The Tilly watch can also be purchased with a smooth black or white ceramic bracelet, pairing classic style with premium, modern materials. Durable and scratch-resistant, Tilly’s ceramic finish create a comfortable, stylish timepiece that will last for decades.
“We are consistently injecting new energy into the Armitron brand for 2023, and the reimagined Tilly is a small glimpse into Armitron’s reimagined brand story,” stated Bobbie Weichselbaum, CEO of E. Gluck Corporation, Armitron’s parent company. “Our customers have loved the classic Tilly for its timeless design and quality craftsmanship. These new additions offer even more options for the Armitron customer to grow their timepiece collection as we continue to grow our legacy brand.”





