David’s Bridal, the nation’s leading bridal and special occasion authority, gave luxury new meaning with the release of David’s highly-anticipated Spring 2024 assortment. Offering the highest quality gowns at price points that won’t require other compromises, the new David’s continues to ensure access to attainable luxury for every bride and bridesmaid – no matter her budget.
David’s Bridal has also released exclusive fabrics, available across bridal, bridesmaids and occasion-wear. David’s proprietary fit technology, modeled on over 10,000 women’s bodies, is now available in four new fabrics, allowing her to find the perfect fit. David’s new offerings are timeless, elegant, and refined, while also ensuring she looks and feels her best:
Sculpting Satin’s technology allows her to skip the shapewear and remain comfortable all night long, with its built-in compression, four-way stretch, and breathable material. The sheen and luster of the fabric add a luxurious flare to every dress.
Luxe Charmeuse adds texture and drama to a dress, with a subtle dimension that catches the light to create a beautiful shine for a polished look.
Stretch Crepe is breathable and smooth, offering high stretch for the ultimate comfort, while also creating a modern, elegant look.
Power Mesh is the perfect lining for any slim-fitting dress. The perforated fabric provides support, stretch, and coverage, all while remaining lightweight and breathable.
“We are always listening to what she’s looking for,” said Nancy Viall, president of merchandising and supply chain for David’s Bridal. “We are meeting brides and bridesmaids where they are, and that means redefining fit with new fabrics while paying close attention to the latest styles, colors, and trends. David’s has served the modern bride for over 70 years and continues to be the place brides and her bridesmaids trust to find their gowns. All our new styles and fabrics are chic, celebratory, and modern – just like our customers!”
With an extensive new selection of dresses across David’s signature lines – Galina Signature, Oleg Cassini, Melissa Sweet, and DB Studio – there’s something for every bride, bridesmaid and all of her guests. From figure-flattering silhouettes to lustrous shine, these compelling new Spring 2024 collections are geared toward the styles she is looking for this season. Plus, she can now share the love with her bridesmaids when shopping for her dream dress with Diamond Bride, an expansion of the Diamond Loyalty program that offers special discounts on dresses and alterations, available exclusively at David’s.
New bridesmaid styles are now available online exclusively at davidsbridal.com; new bridal styles will be available in stores beginning February 12, 2024, and new bridesmaid styles will be available in stores beginning February 20, 2024. The Diamond Bride offer is valid in store or online at davidsbridal.com for any dress purchased on or after November 24, 2023, and expires March 31, 2024. To learn more, visit davidsbridal.com.





