Pottery Barn, a portfolio brand of Williams-Sonoma, Inc., the world’s largest digital-first, design-led and sustainable home retailer, has announced the launch of an accessible home furnishings collection developed in collaboration with Michael Graves Design. Michael Graves Design collaborated with Pottery Barn to research, test, design and develop a collection of bedroom furnishings and upholstery designs intended to make life at home safer and more accessible.
The new collection includes bed frames, nightstands, dressers, dresser seats and a ‘Yardley and Bradford Armchair.’ With the primary research driving the development of the initial furniture designs, the Michael Graves Design team developed prototypes that were used to engage a diverse pool of potential users for “Consumer Preference Testing” which allows participants to touch, feel and interact with the designs. The valuable research and insights collected from the consumer testing influenced accessible updates to some of Pottery Barn’s best-selling collections, as well as the development of new designs.
“Bringing together Pottery Barn’s design leadership for beautiful, quality home furnishings, with Michael Graves Design’s award-winning accessible design knowledge has enabled us to create a collection that harmoniously blends aesthetic appeal and functionality,” said Pottery Barn President, Monica Bhargava. “Collaborating with Michael Graves Design has deepened our commitment to accessible designs with the goal of enhancing the lives of consumers living with disabilities, injuries or aging in place at home without sacrificing quality or style.”
“Design has the power to enrich all of our lives,” said Rob Van Varick, chief design officer of Michael Graves Design. “This pioneering collaboration with Pottery Barn allows us to make beautiful and purposeful furniture available to everyone. Together with Pottery Barn, we are setting new consumer expectations with products that seamlessly blend safety with style, proving to the world that accessible design makes great business sense by broadening the total addressable market.”
The new ‘Michael Graves Design for Pottery Barn’ collection is now available to shop at Pottery Barn’s official website.
