Canada Dry and Roots unveiled a new summer capsule collection: the limited-edition Canada Dry x Roots summer collection. This exclusive collection combines the spirit of two iconic Canadian brands in one crisp collab.
Designed by Roots in partnership with Canada Dry, the two brands have come together with the goal of showcasing their rich Canadian heritage and celebrating moments of connection and relaxation that only a Canadian summer can bring. The outcome: a specially crafted capsule collection that’s both refreshing, carefree and iconically Canadian.
“For over a century, Canada Dry has provided Canadians with moments of refreshment and been a staple of Canadian summers, so we’re thrilled to be coming together with another iconic brand for this one-of-a-kind collaboration,” said Ruben Beltran, senior brand manager, Canada Dry. “From dock days to patio parties—Canadians can soak up all that summer has to offer in this incredible new collection alongside the crisp ginger flavor of Canada Dry.”
“Roots and Canada Dry are two iconic brands woven into the fabric of Canadian life,” said Leslie Golts, chief marketing officer, Roots. “This partnership is more than just style and refreshment; it is about capturing the feeling of summer and nostalgia that has brought people together for generations. Every item in this collection is crafted to inspire connection: to people, to Canadian memories, and the great outdoors.”
The collection features a distinct logo mash-up across all pieces: the Roots beaver, sporting the crown from Canada Dry’s iconic logo, a nod to the rich Canadian heritage shared by both brands. Designs were inspired by vintage ads from the Canada Dry archive and the timeless charm of traditional Canadian summer vacations. The collection features two vintage-inspired graphic prints which bring nostalgia to life through thoughtful details: a green car, a custom license plate and “Welcome To Canada Dry Country” sign ground the setting, with the iconic Roots beaver sitting proudly on the front of the boat. Each print captures a different side of the country, with one reflecting the east and the other the west.
There are two hero items in the capsule drop, both designed and made in Canada:
- A roomy and soft hoodie made with organic cotton fibers, emblazoned with the shared logo
- Two ultra-soft graphic tees delivering all-day lounge-worthy style, featuring graphic prints inspired by vintage Canada Dry advertisements
Both items are gender-free and designed with a relaxed fit, so they feel just as good as they look.
