Knot Standard has announced the launch of the Style Wall, a visual innovation that enhances the in-store experience and personalizes an entire store for client appointments. It’s the first of its kind: a voice-activated, life-sized, digital design tool, rolling out across Knot Standard’s 10 U.S. showrooms this year.
It brings a client’s order history, preferences and stylist recommendations into the physical space and displays customization options, curated collections and product profiles during the garment design process.
The Style Wall is a voice-activated, life-sized, digital design tool that can personalize an entire showroom to suit individual client appointments with a single command. The Style Wall can bring a client’s digital history, personal interests and stylist recommendations into the physical retail space.
While designing an outfit, clients and stylists can request to view life-size examples of every customization – from buttons and pockets to liner fabrics and threads – with a simple voice request. From showing a customer’s order history to displaying the season’s newest collection, the Style Wall serves as a tool for Knot Standard’s stylists that animates the custom design process in a revolutionary way.
Built using Knot Standard’s own proprietary data collected from over 25,000 in-person client appointments, along with photo and video content, the Style Wall is redefining personalization in a brick-and-mortar environment.
The Style Wall provides a never-before-seen experience, paired with Knot Standard’s innovative design, measurements and AI, and personalizes the showroom for each customer that walks through the door.
From creating wedding suits to casual chinos and everything in between, Knot Standard’s Style Wall offers customers a better visual and more inspiration during the custom shopping experience.
Knot Standard is the premier, customer-driven, direct-to-consumer luxury brand reinventing the custom menswear experience. Founded in 2012 by John Ballay and Matt Mueller in New York City, Knot Standard represents the future of men’s clothing, delivering superior experience through expert stylists, innovative technology and premium fabrics.
