Hospitality and restaurant operator and investor Branded Strategic Hospitality has partnered with retail and restaurant loyalty and customer experience platform Spendgo.
Spendgo, a built-for-commerce marketing platform specializing in customer engagement, loyalty, messaging and identity management for restaurants and retail gives businesses the omnichannel marketing tools to successfully engage, retain, and incentivize customers while seamlessly implementing with any POS system & Online platform, the company said. Spendgo’s messaging uses integrated third- party messaging platforms or Spendgo’s in-house tools to reach customers via text or email.
“In the current hospitality climate, loyalty has never been more important. Regular customers not only keep income steady but increase sales. An investment in a program that focuses on repeat guests is less expensive than the cost of acquiring new patrons, and on average, loyal customers spend 67% more than new customers,” Branded Strategic Hospitality said in the announcement. “After testing and vetting Spendgo, we were impressed with not only the ease of implementation, but the integration with existing POS and native delivery platforms which added more data and the ability to truly know and market to our customers.”
With flexible integrations, Spendgo can create a unified customer experience by connecting existing POS, e-commerce platform and other 3rd-party solutions with its robust APIs.