Tip Jar campaign matches tips up to $25,000 to help National Restaurant Association Educational Foundation provide training for current and future restaurant employees
U.S. restaurant operators are facing a shortage of labor and shrinking margins as they start to welcome back diners. It’s a little-understood problem that Land O’Lakes Foodservice, a business unit of Land O’Lakes, Inc., is helping the restaurant industry confront head-on. Last winter, the company donated $50,000 to the National Restaurant Association Educational Foundation (NRAEF) to help train the next generation of restaurant employees and enable them to further their careers. But now they want to do more through a new program called “Tip Jar.”
Here’s how Tip Jar works: During the month of June, consumers can dine in or take out at their favorite restaurants, leave a tip, then go online to log their tip and be entered for a chance to win a $100 gift card.* At the end of the campaign, Land O’Lakes Foodservice will match the tips logged up to $25,000 with a donation to NRAEF — the non-profit arm of the National Restaurant Association dedicated to attracting, empowering and advancing today’s and tomorrow’s restaurant employees.
“Restaurants give us more than delicious food — they create jobs, support individuals and families, and are vibrant, contributing members of our communities,” said Catherine Fox, vice president, Dairy Foods Marketing, Land O’Lakes, Inc. “As customers, we tip to show our appreciation for great service. The Tip Jar program gives diners an opportunity to tip the restaurant employees they know and love, and at the same time help restaurants and hospitality workers everywhere.”
“I hope restaurant-goers will take this opportunity to fill up the Land O’Lakes Tip Jar and show their appreciation for restaurant workers everywhere,” said Rob Gifford, president, NRAEF. “We are grateful for Land O’Lakes’ support as we continue our work to help restaurant workers from all backgrounds receive the training they need to put their jobs and careers back on track.”
