Sunlight Development and NuVerse Advisors announced that sales will officially launch on June 25, 2026 at 95 Madison, a landmark restoration and residential conversion of the historic Emmet Building, located at the southeast corner of Madison Avenue and East 29th Street in NoMad.
Move-ins are anticipated to begin in Q1 2027.
“The early interest in 95 Madison and our out-of-the-gate momentum is tremendous,” said Vicki Saali, president of Global Real Estate Ventures Group, who represents the firm handling marketing and sales. “This response reflects a rarely seen value proposition in our market that allows us to deliver exceptional residences at a remarkable price without compromising on quality.”
Pricing at 95 Madison averages $2,300 per square foot, positioning the building at a level that is increasingly difficult to find in this segment of the Manhattan market. Comparable new development offerings in nearby NoMad and the Flatiron District are trading at meaningfully higher price points, underscoring the rare value represented here given the building’s landmark architecture, high quality finishes, scale and address.
The building’s 100,000-plus square feet of interior space has been converted into 63 residences, ranging from one- to five-bedroom homes spanning approximately from 750 to over 4,000 square feet, with pricing from approximately $1.3 million to $12 million.
Sunlight Development, guided by FXCollaborative deep expertise in landmark conversions, has thoughtfully preserved one of Manhattan’s architectural treasures while introducing a contemporary vision for living, giving the 114-year-old Beaux-Arts, 18-story Emmet Building a new chapter as a luxury residential address. The landmarked limestone façade has been meticulously restored. All windows have been replaced in keeping with the historic design and all core systems (elevators, HVAC, etc.) and technology have been upgraded and fully modernized to support contemporary luxury living.
Crowning the building are two exceptional penthouses. One is an approximately 5,000-square-foot duplex complemented by a private outdoor terrace, while the other is a sprawling 8,000-plus-square-foot triplex featuring more than 3,000 square feet of expansive private outdoor terrace. Both penthouses offer elevated appliance packages, bespoke finishes and an exceptional level of craftsmanship befitting their premier status within the building.
The interior finishes for the residences were entrusted to renowned designer Paris Forino, celebrated for her sophisticated, layered aesthetic and ability to create spaces that are both highly livable and distinctly elegant.
“The story of 95 Madison is ultimately one of craftsmanship. The Emmet Building was originally conceived and built with an extraordinary attention to detail and our goal has been to honor that legacy at every stage of its restoration and reinvention. From the landmark façade to the residential interiors, every decision has been guided by the same commitment to quality, authenticity, and enduring design,” said Dan Kaplan, senior partner at FXCollaborative.
95 Madison’s historic grandeur is embraced in modern luxury. Homes feature white oak herringbone flooring throughout, ceiling heights beginning at 10 feet, oversized closets. Kitchens are appointed with Arabescato Corchia marble countertops and full-height backsplashes, premium Gaggenau appliance packages and custom fixtures. Primary and secondary bathrooms will feature marble surfaces and flooring, Waterworks fixtures and an elevated selection of luxury finishes designed to evoke a spa experience.
“Our goal has been to honor the Emmet Building’s extraordinary history while creating residences that meet the expectations of today’s luxury buyer. Together with interior designer Paris Forino and architectural firm FXCollaborative, we are delivering homes that establish a new standard for residential living in NoMad,” continued Saali.
The common outdoor area features a BBQ grill, a lounge area and a romantic landmarked parapet. Inside the building, more than 6,700 square feet of curated amenities are distributed across multiple floors. These include a state-of-the-art fitness center with a barre and yoga studio, men’s and women’s sauna and locker rooms, a golf simulator, a mini soccer field with rock-climbing walls, a game room, a music and podcast room, a coworking lounge and a social lounge with a catering kitchen. Additional amenities include a children’s playroom, bike and storage room and a dedicated pet spa.
Beyond the building itself, 95 Madison is positioned at the heart of one of Manhattan’s most dynamic neighborhood transformations. Much like the building, NoMad has evolved gracefully through the decades, from its Gilded Age origins and commercial prominence to its current status as one of New York City’s most sought-after residential and cultural destinations.
Nearby dining and culinary destinations include Eleven Madison Park, Café Carmellini and Eataly NYC Flatiron flagship while Madison Square Park is just moments away. The homes are positioned to capitalize on the growing appeal of walkable urban lifestyles, allowing residents to live, work and explore within one of Manhattan’s most vibrant neighborhoods. Notably, the project received approval from both the Community Board and the Landmarks Preservation Commission.
As one of the most anticipated residential conversions in Manhattan, 95 Madison presents a compelling story of adaptive reuse, thoughtful preservation and contemporary luxury. By combining landmark architecture, world-class design and an exceptional location, 95 Madison is one of Manhattan’s defining new residential addresses.
For more information or to make an appointment, please contact 212.961.9500 or info@95madisonresidences.com.
