Aura, the leading brand and innovator in smart photo frames, today announced the launch of its larger, wall-mountable WiFi-connected frame Walden, now available in the United Kingdom. Walden makes it easy to share unlimited photos and videos directly from phone to frame via the Aura app – and invite loved ones to add their own memories no matter where they are in the world. Walden is available starting today in the United Kingdom for £299 on auraframes.com and through select retail partners including Currys and Argos. It will also be launching on Amazon later this month.
Aura reimagined the digital photo frame by making high quality frames that are app-based and social. A larger Aura frame was a top request from customers, and following its United States debut in holiday 2023, has exceeded sales expectations. Walden’s launch in the United Kingdom aims to expand the options – in size, resolution and design – and comes just in time to be a top gift this holiday season for family members.
“Most people choose picture frames based on their design and how it will fit within their homes or gallery walls – a digital picture frame should be no different,” said Scott Chapps, chief creative officer at Aura. “Walden was thoughtfully designed to mirror what you’d expect from a traditional frame, from its slim ink bezel and paper-textured matting to a perfectly calibrated display. Walden was designed as quiet tech where photos are the primary focus.”
Walden is now available to shop in the United Kingdom, United States and Canada.
