Newswire Accessories

Pyrrha Unveils Exclusive Jewelry Collaboration with Universal Pictures’ Wicked

Photo courtesy of Business Wire

Pyrrha, a leader in sustainably handcrafted talisman jewelry,  announced an exclusive partnership with Universal Pictures’ highly anticipated film, Wicked, featuring stars Ariana Grande and Cynthia Erivo. This collaboration celebrates the film’s themes of duality, sisterhood and connection through a specially designed jewelry collection.

The Pyrrha x Wicked collection, crafted in Pyrrha’s certified zero-carbon studio in Vancouver, embodies the company’s commitment to environmental responsibility by using 100% recycled precious metals. Inspired by the complex characters of Elphaba and Glinda, designers Danielle and Wade Papin have created pieces that invite fans to forge a tangible connection with the film’s enduring story of friendship and empowerment.

“Working on this collaboration has been an amazing experience,” said co-designer Danielle Papin. “The themes of Wicked perfectly align with our brand values, and we’re thrilled to create talismans that both fans and jewelry lovers can cherish as symbols of connection and empowerment.”

The collection features a series of talismans with meaning cards that pay homage to Glinda and Elphaba in vibrant pink, green, or sophisticated oxidized neutral tones. Each piece, available in sterling silver or 14-karat gold, can be styled on classic chains or elegant pearls for versatile wear. The collection also includes statement stud earrings and bold cigar band rings in hues representing the iconic characters. Charms in the shape of a hat, a crown and a distinctive “W” can be added to necklaces, while a standalone “W” necklace adorned with a pink or green tourmaline completes the lineup.

Fans and jewelry enthusiasts can purchase the Pyrrha x Wicked collection at the brand’s stores in Vancouver and Los Angeles and online at www.pyrrha.com