Aglet, the location-based virtual sneaker experience, announced the release of its live-weather integration. Players will now face a new variable in the gameplay as the weather will impact the amount of Aglet players earn as they walk and move around in the world.
Aglet is part of a growing consortium of companies in the early stages of building a metaverse. Now, the real weather conditions outside will impact players’ digital collecting and earning experience in the game.
“Our main thesis is that gaming is eating the world,” co-founder and CEO Ryan Mullins said. “We seek to be the ‘metaverse for commerce,’ where online and offline consumption experiences fuse together into something magical, fun and new. We view the metaverse as a virtual game player that sits atop physical reality. We’re at the very beginning of our journey, but real-time weather integration is part and parcel of that vision. Weather impacts which sneakers you wear both in real life and the game.”
Sneakerheads rarely land their desired products in real life, owing to the influx of malicious shopping bots and the overall increased global demand for what ultimately is limited product. Aglet has created a gamified alternative that offers these passionate consumers a chance to earn in-game currency, compete against other players around the world and collect virtual sneakers in a game environment, all while getting exercise and interacting with the physical world.
